{"id":2560,"date":"2024-01-26T12:08:25","date_gmt":"2024-01-26T09:08:25","guid":{"rendered":"https:\/\/nor-ijournal.com\/?p=2560"},"modified":"2024-02-01T13:12:39","modified_gmt":"2024-02-01T10:12:39","slug":"125-8","status":"publish","type":"post","link":"https:\/\/nor-ijournal.com\/ru\/2024\/01\/26\/125-8\/","title":{"rendered":"Kurniawati Darmaningrum, Laksono Sumarto, Sri Wijiastuti, Rini Handayani, Hastarini Dwi Atmanti &#8211; THE INFLUENCE OF ETHNOCENTRISM ON CONSUMER LOYALTY IN LOCALLY MADE FURNITURE (CASE STUDY ON SOLO FURNITURE MARKET CONSUMERS, INDONESIA)"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2560\" class=\"elementor elementor-2560\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"has_eae_slider elementor-element elementor-element-174423c e-flex e-con-boxed jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-eae-slider=\"8085\" data-id=\"174423c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-e289846 e-con-full e-flex jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-eae-slider=\"88088\" data-id=\"e289846\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b5a0a35 jltma-glass-effect-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"b5a0a35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE INFLUENCE OF ETHNOCENTRISM ON CONSUMER LOYALTY IN LOCALLY MADE FURNITURE<br>\n(CASE STUDY ON SOLO FURNITURE MARKET CONSUMERS, INDONESIA)\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-863f119 jltma-glass-effect-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"863f119\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: right;\"><strong>Kurniawati Darmaningrum<br \/><\/strong><em>Assistant Professor<br \/><\/em><em>Tunas Pembangunan University, Indonesia<br \/><\/em><strong>Laksono Sumarto<br \/><\/strong><em>Associate Professor<br \/><\/em><em>Tunas Pembangunan University, Indonesia<br \/><\/em><strong>Sri Wijiastuti<br \/><\/strong><em>Associate Professor<br \/><\/em><em>Tunas Pembangunan University, Indonesia<br \/><\/em><strong>Rini Handayani<br \/><\/strong><em>Associate Professor<br \/><\/em><em>Atma Bhakti Institute of Economic Science<br \/><\/em><strong>Hastarini Dwi Atmanti<br \/><\/strong><em>Associate Professor<br \/><\/em><em>Diponegoro University<\/em><\/p><p><strong>Abstract<br \/><\/strong>A number of studies have identified that ethnocentric consumers prefer to buy domestically produced products compared to foreign products. However, this research focuses on countries with large economies, therefore its application in developing countries is still rare. On the other hand, this research is focused on products, and that is the reason why research on hedonic services is also scarce. The aim of this research is to identify ethnocentrism attitudes in consumer loyalty to buy local furniture products at the Solo Furniture Market by applying the variables ethnocentrism, patriotism, collectivism and individualism. The aim of this research is to provide a solution to develop and increase consumer loyalty to buy locally made furniture compared to buying from other countries.<\/p><p><strong>\u00a0<\/strong><strong>Keywords: <\/strong>ethnocentrism, patriotism, collectivism and individualism<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-206ce67 jltma-glass-effect-no exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-pdfjs_viewer\" data-id=\"206ce67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pdfjs_viewer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe data-src=\"https:\/\/nor-ijournal.com\/wp-content\/plugins\/pdf-viewer-for-elementor\/assets\/pdfjs\/web\/viewer.html?file=https:\/\/nor-ijournal.com\/wp-content\/uploads\/2024\/01\/NJD_125-47-52.pdf&amp;embedded=true\" style=\"display: block; margin-left: auto; margin-right: auto; width: 770px; height: 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xml:space=\"preserve\"><g><path fill=\"#fff\" d=\"M18 14V8h-4v6H8v4h6v6h4v-6h6v-4h-6z\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span><\/a><\/div><div class=\"heateorSssClear\"><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>THE INFLUENCE OF ETHNOCENTRISM ON CONSUMER LOYALTY IN LOCALLY MADE FURNITURE (CASE STUDY ON SOLO FURNITURE MARKET CONSUMERS, INDONESIA) Kurniawati DarmaningrumAssistant ProfessorTunas Pembangunan University, IndonesiaLaksono SumartoAssociate ProfessorTunas Pembangunan University, IndonesiaSri WijiastutiAssociate ProfessorTunas Pembangunan University, IndonesiaRini HandayaniAssociate ProfessorAtma Bhakti Institute of Economic ScienceHastarini Dwi AtmantiAssociate ProfessorDiponegoro University AbstractA number of studies have identified that ethnocentric consumers prefer to buy domestically produced products compared to foreign products. However, this research focuses on countries with large economies, therefore its application in developing countries is still rare. On the other hand, this research is focused on products, and that is the reason why research on hedonic services is also scarce. The aim of this research is to identify ethnocentrism attitudes in consumer loyalty to buy local furniture products at the Solo Furniture Market by applying the variables ethnocentrism, patriotism, collectivism and individualism. The aim of this research is to provide a solution to develop and increase consumer loyalty to buy locally made furniture compared to buying from other countries. \u00a0Keywords: ethnocentrism, patriotism, collectivism and individualism Download article Download certificate Download full issue https:\/\/doi.org\/10.5281\/zenodo.10581755 https:\/\/scholar.google.com\/citations?view_op=view_citation&#038;hl=ru&#038;user=8HVJjYUAAAAJ&#038;cstart=20&#038;pagesize=80&#038;sortby=pubdate&#038;authuser=3&#038;citation_for_view=8HVJjYUAAAAJ:m1cs02wJCiwC<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[31],"class_list":["post-2560","post","type-post","status-publish","format-standard","hentry","category-56","tag-ecos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kurniawati Darmaningrum, Laksono Sumarto, Sri Wijiastuti, Rini Handayani, Hastarini Dwi Atmanti - THE INFLUENCE OF ETHNOCENTRISM ON CONSUMER LOYALTY IN LOCALLY MADE FURNITURE (CASE STUDY ON SOLO FURNITURE MARKET CONSUMERS, INDONESIA)<\/title>\n<meta name=\"description\" content=\"A number of studies have identified that ethnocentric consumers prefer to buy domestically pro-duced products compared to foreign products.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nor-ijournal.com\/ru\/2024\/01\/26\/125-8\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kurniawati Darmaningrum, Laksono Sumarto, Sri Wijiastuti, Rini Handayani, Hastarini Dwi Atmanti - THE INFLUENCE OF ETHNOCENTRISM ON CONSUMER LOYALTY IN LOCALLY MADE FURNITURE (CASE STUDY ON SOLO FURNITURE MARKET CONSUMERS, INDONESIA)\" \/>\n<meta property=\"og:description\" content=\"A number of studies have identified that ethnocentric consumers prefer to buy domestically pro-duced products compared to foreign products.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nor-ijournal.com\/ru\/2024\/01\/26\/125-8\/\" \/>\n<meta property=\"og:site_name\" content=\"NJD-iscience\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-26T09:08:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-01T10:12:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/nor-ijournal.com\/wp-content\/uploads\/2024\/01\/NJD_125-723x1024.jpg\" \/>\n<meta name=\"author\" content=\"NJD-iScience\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"NJD-iScience\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 \u043c\u0438\u043d\u0443\u0442\u044b\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/nor-ijournal.com\\\/2024\\\/01\\\/26\\\/125-8\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nor-ijournal.com\\\/2024\\\/01\\\/26\\\/125-8\\\/\"},\"author\":{\"name\":\"NJD-iScience\",\"@id\":\"https:\\\/\\\/nor-ijournal.com\\\/#\\\/schema\\\/person\\\/2698fc6ff8f5eea1b3f20b14a145899c\"},\"headline\":\"Kurniawati Darmaningrum, Laksono Sumarto, Sri Wijiastuti, Rini Handayani, Hastarini Dwi Atmanti &#8211; 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